My Profile: 

  • PhD in Innovation Management from RWTH Aachen and Mines ParisTech, specializing in digital product development, including IoT solutions and mobile apps.


  • Over 10 years of experience in driving digital innovation and creating customer-centric products across various industries.


  • Expertise in applying user, market, data research (online surveys, focus groups, data analytics, etc.) and design methods - design thinking - to ensure user-centered solutions.


  • Agile Product Development: Experienced in working within agile environments to foster collaboration, continuous iteration, and rapid delivery of digital products.


  • Strong foundation in product strategy and business growth, focusing on digital product optimization and delivering actionable insights for stakeholders.


My Key Experience:

  • IoT solutions: Led the development of an open-source app, similar to "Tasker," enabling users to automate and control IoT devices. Focused on enhancing user interfaces and ensuring functionality matched user needs.


  • E-commerce B2B and B2C platform: Contributed to the design and launch of an MVP for an e-commerce platform specializing in renewed phones. Utilized UX research and market insights to improve the process of trading old phones, optimizing the user flow and supporting increased sales.


  • B2C insurance platform: Played a key role in revamping a B2C insurance platform, working on user experience enhancements and contributing to the product’s feature prioritization, resulting in improved agent efficiency and new revenue opportunities.


  • Digital health: As an engineer, contributed to the development of a digital health microsystem aimed at replacing the risky amniocentesis procedure. Through iterative trial and error, optimized the system's design and functionality to provide a safer, more effective solution, ultimately enhancing patient well-beingMy

My Skills: 

  • UX Research: Expertise in mixed methods, using both qualitative techniques (such as usability testing, brainstorming sessions, benchmarking and in-depth interviews) and quantitative methods (including surveys and data analytics, collaborating with the data team). 


  • Designing Innovative Digital Solutions: Specialize in user-centered design and open innovation, applying design thinking, rapid prototyping, and co-design methods to create solutions that meet user needs and align with business objectives. 


  • KPIs & Performance Tracking: Possible use of KPIs to track the effectiveness of product design and performance, measuring metrics such as user satisfaction, conversion rates, and retention. 


  • Software Skills: Proficient in tools like Miro, The Mural, Dovetail, UserTesting, Jira, Slack, MS Teams, Zoom, and fine with Hotjar, Figma and confluence